Privacy Policy — Ink & Aura Studio

Last updated: October 14, 2026

1. Introduction

Ink & Aura Studio ("Ink & Aura," "we," "us," or "our") operates this online store and website, including its products, content, features, and services (collectively, the "Services"). Our store is hosted on Shopify, which provides the e-commerce platform that allows us to offer products and process customer orders.

This Privacy Policy explains how we collect, use, disclose, retain, and protect personal information when you visit our website, browse our products, place an order, subscribe to communications, contact us, or otherwise interact with our Services.

By using our Services, you acknowledge that you have had the opportunity to review this Privacy Policy. Where consent is required by applicable law, we will seek that consent separately as appropriate. Accessing or using our website does not override any privacy rights you may have under applicable law.

Please read this policy carefully. If you do not agree with our privacy practices, you may choose not to use our Services.

2. Personal Information We Collect

The personal information we collect depends on how you interact with our Services, the information you choose to provide, and the features you use.

A. Information You Provide

We may collect the following information when you place an order, contact us, create an account, or subscribe to our communications.

Contact information: Name, email address, telephone number, billing address, and shipping address.

Order information: Products purchased, order history, transaction dates, shipping preferences, delivery details, and order-related correspondence.

Payment information: Payment method, transaction records, payment status, and related billing information. Payments may be processed by Shopify and its designated payment providers. We do not intentionally collect or store complete payment card details when these are handled by payment processors.

Account information: Login details, account preferences, and settings, where applicable.

Customer communications: Messages, inquiries, complaints, and information you voluntarily provide when contacting us.

Marketing preferences: Your newsletter subscription status, communication preferences, and consent records, where applicable.

Custom order information: Details you provide when requesting personalized artwork, custom products, or other commissioned work.

Please do not send unnecessary sensitive personal information through our website, email, or social media channels.

B. Information Collected Automatically

When you browse or interact with our website, we and our authorized service providers may automatically collect certain information, including your Internet Protocol (IP) address and approximate location derived from it; browser type, device information, operating system, and network information; pages viewed, products viewed, referral sources, and interactions with our website; website usage information, including timestamps and navigation activity; and cookie identifiers and similar tracking information, subject to applicable settings and consent requirements.

This information may be used to operate the website, understand customer activity, improve our Services, maintain security, prevent fraud, and support advertising where enabled and legally permitted.

C. Information From Third Parties

We may receive information from Shopify, payment processors, shipping providers, analytics services, advertising partners, and other authorized service providers when necessary to operate our business.

We may also receive information from third-party platforms when you choose to interact with our business through those platforms.

3. How We Use Personal Information

We use personal information only for purposes that are appropriate and permitted by applicable law, including to process payments and fulfill customer orders; prepare, package, ship, and deliver purchased products; communicate order confirmations, shipping updates, and other transactional notices; respond to customer inquiries, complaints, and support requests; manage customer accounts, subscriptions, and preferences, where applicable; provide requested custom artwork or personalized products; maintain accounting, tax, transaction, and other legally required business records; detect, investigate, and prevent fraud, unauthorized transactions, abuse, and security incidents; operate, maintain, troubleshoot, and improve our website and Services; analyze store performance and customer interactions; send promotional communications when permitted by law and supported by the required consent or other lawful basis; deliver or measure advertising and marketing campaigns where applicable; enforce our store policies and protect our legal rights; and comply with applicable laws, regulations, lawful requests, and legal obligations.

We will not use personal information for materially different purposes without providing any notice or obtaining any consent required by applicable law.

4. Shopify and Third-Party Service Providers

Our store is hosted by Shopify. Shopify and other authorized service providers may process personal information to provide services such as website hosting, checkout, payment processing, fraud prevention, analytics, customer support, and order fulfillment.

Depending on the features we enable, these providers may include Shopify and its relevant commerce, analytics, and advertising services; payment processors and financial service providers; shipping, postage, and delivery providers; website analytics and marketing platforms; email marketing and customer communication providers; and technology, security, and customer support providers.

These providers may process information under their own privacy policies and applicable contractual or legal obligations.

We do not control the independent privacy practices of third-party services. Customers should review the applicable privacy policies of those providers when interacting with their services.

5. When We Disclose Personal Information

We may disclose personal information in certain circumstances.

Service providers: We may disclose information to companies that help us operate our store, process payments, deliver orders, provide customer support, and maintain our website.

Shipping and fulfillment: We may share information with shipping carriers and fulfillment providers to deliver purchased products.

Advertising and analytics: We may disclose information to relevant service providers where advertising, analytics, or personalization features are enabled and permitted by applicable law.

At your direction: We may share information when you ask us to do so or otherwise authorize a disclosure.

Legal obligations: We may disclose information when required or authorized by applicable law, court orders, or lawful government requests.

Fraud prevention and protection: We may disclose information when reasonably necessary to investigate suspected fraud, protect our customers or business, enforce our policies, or establish, exercise, or defend legal claims.

Business transactions: We may disclose information in connection with a proposed or completed merger, restructuring, sale, or transfer of all or part of our business, subject to applicable legal requirements.

We do not disclose personal information for purposes unrelated to our business operations unless permitted or required by law or otherwise authorized by you.

Where applicable law provides you with the right to opt out of certain disclosures or uses of personal information for targeted advertising, you may exercise that right through the available privacy controls or by contacting us.

6. Cookies and Similar Technologies

Our website may use cookies, pixels, tags, and similar technologies to operate the store and support certain website functions.

These technologies may be used to keep shopping carts and checkout functions working, remember preferences and settings, understand website traffic and product engagement, help detect fraud and improve security, and measure advertising performance and personalize advertising where enabled and permitted.

Some cookies are necessary for the operation of the website. Others may be used for analytics or advertising.

You may be able to manage cookies through our website's available privacy settings or your browser settings. Blocking certain cookies may affect some website functions.

Where required by applicable law, we will seek consent before using non-essential cookies or similar technologies.

Shopify and third-party providers may also use technologies in accordance with their own privacy practices. The technologies used may change as we update or configure our store.

7. Marketing Communications

We may send promotional emails or other marketing communications where permitted by applicable law.

You can unsubscribe from promotional emails using the unsubscribe link included in the message. If we offer promotional text messages, you may use the applicable opt-out instructions.

We will process unsubscribe requests within the time required by applicable law.

Even if you opt out of marketing, we may still send necessary non-promotional communications concerning your orders, transactions, account, security, or customer service.

We do not treat an order alone as unlimited permission to send promotional messages. We will obtain and maintain consent or rely on another legally valid basis where permitted.

8. International Data Transfers

Ink & Aura Studio operates from Ontario, Canada. Shopify and certain third-party service providers may process, store, or access personal information in Canada or other countries, depending on their operations and the services used.

Where personal information is transferred across borders, it may be subject to the laws of the country in which it is processed and may be accessible to courts, regulators, or law enforcement authorities in accordance with applicable law.

We take reasonable steps to use appropriate service providers and safeguards for the personal information under our control, as required by applicable law.

9. Data Security

We take reasonable administrative, technical, and organizational measures designed to protect personal information against unauthorized access, disclosure, alteration, loss, misuse, or destruction.

Security measures may include access restrictions, account security practices, and the use of service providers that offer security protections.

However, no website, electronic transmission, or storage system can be guaranteed to be completely secure. We cannot guarantee absolute security, and information transmitted over the internet may be exposed to risks beyond our reasonable control.

You should protect your account credentials, use secure devices and networks, and avoid sending sensitive information through unsecured channels.

If a privacy or security incident occurs, we will take appropriate steps as required by applicable law, including any required notifications.

10. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, subject to applicable legal requirements.

Retention periods may depend on whether an order or customer account remains active; accounting, tax, financial, and recordkeeping obligations; warranty, dispute resolution, fraud prevention, and legal requirements; whether information is necessary to establish, exercise, or defend legal claims; and whether the information can be deleted, anonymized, or securely destroyed.

When personal information is no longer required, we will take reasonable steps to delete, anonymize, or securely dispose of it, subject to applicable law and legitimate retention requirements.

Certain information may remain in backups or in the systems of service providers for a limited period in accordance with their retention practices.

11. Your Privacy Rights and Choices

Depending on your location and applicable law, you may have the right to request access to personal information we hold about you; request corrections to inaccurate or incomplete information; request deletion of personal information, subject to legal exceptions; withdraw consent where our processing relies on consent; request information about how your personal information is collected, used, or disclosed; opt out of certain targeted advertising or other data-sharing practices where applicable; request a copy or transfer of certain information where the law provides that right; and submit a privacy complaint or challenge our handling of your information.

These rights are subject to applicable legal requirements and exceptions. For example, we may need to retain certain transaction records to comply with tax, accounting, or other legal obligations.

To submit a privacy request, contact us using the information in the Contact section below. We may need to verify your identity before processing your request.

We will respond within the period required by applicable law.

12. Children's Privacy

Our Services are intended for a general shopping audience and are not directed to children who are not legally able to use the Services independently under applicable law.

We do not knowingly collect personal information directly from children where doing so would be unlawful. If you believe that a child has provided personal information to us inappropriately, please contact us so that we can review the matter and take appropriate steps as required by law.

13. Third-Party Websites and Social Media

Our website may contain links to third-party websites, social media platforms, or other online services.

Those services are not necessarily owned or controlled by Ink & Aura Studio. We are not responsible for their independent privacy practices, security measures, content, or policies.

If you follow an external link or interact with a third-party platform, your information will be handled in accordance with the applicable third party's terms and privacy policy.

We encourage you to review those policies before providing personal information to an external service.

14. Privacy Complaints and Questions

If you have a question, concern, or complaint about how we handle your personal information, you may contact us using the details below.

We will review privacy concerns and respond appropriately. Where applicable law provides a right to escalate a complaint, you may contact the relevant privacy regulator.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business, website features, service providers, privacy practices, or legal requirements.

When changes are made, we will update the "Last updated" date at the top of this policy and provide any additional notice required by applicable law.

The revised policy will apply from its stated effective date, subject to applicable legal requirements.

16. Contact Information

For privacy questions, requests, or complaints, contact:

Ink & Aura Studio

Email: hello@inkandaurastudio.ca

Telephone: +1 226-977-3458

Mailing address: 1016-1737 Richmond St, 7, London, Ontario, N5X 3Y2, Canada

Ink & Aura Studio is responsible for handling personal information under its control, subject to applicable law and the roles of relevant service providers.

End of Privacy Policy